- Small Business Management Book Pdf File
- International Business Books Pdf
- Define Small Business Management
SMALL BUSINESS MANAGEMENT delves into the fundamentals of business management, with an emphasis on how to start a business as well as how to manage, grow, and harvest one - the full business cycle. All-new cases, proven exercises, and online activities place students in the role of decision-makers to sharpen their understanding of concepts. Longenecker established SMALL BUSINESS MANAGEMENT as a leader in the market from the first edition of the book 52 years ago. In addition to this market-leading text, he wrote a number of other business books and numerous articles in journals, such as Journal of Small Business Management, Academy of Management Review, Business Horizons, and Journal of Business Ethics.
About the Book
Small Business Management in the 21st Century offers a unique perspective and set of capabilities for instructors. The authors designed this book with a “less can be more” approach, and by treating small business management as a practical human activity rather than as an abstract theoretical concept.
The text has a format and structure that will be familiar to you if you use other books on small business management. Yet it brings a fresh perspective by incorporating three distinctive and unique themes and an important new feature (Disaster Watch) which is embedded throughout the entire text. These themes assure that students see the material in an integrated context rather than a stream of separate and distinct topics.
Small Business Management Book Pdf File
First, the authors incorporate the use of technology and e-business as a way to gain competitive advantage over larger rivals. Technology is omnipresent in today's business world. Small business must use it to its advantage. We provide practical discussions and examples of how a small business can use these technologies without having extensive expertise or expenditures.
Second, they explicitly acknowledge the constant need to examine how decisions affect cash flow by incorporating cash flow impact content in several chapters. As the life blood of all organizations, cash flow implications must be a factor in all business decision-making.
Third, they recognize the need to clearly identify sources of customer value and bring that understanding to every decision. Decisions that do not add to customer value should be seriously reconsidered.
Small Business Management in 21st Century boasts a new feature called Disaster Watch scenarios. Few texts cover, in any detail, some of the major hazards that small business managers face. Disaster Watch scenarios, included in most chapters, cover topics that include financing, bankers, creditors, employees, customers who don't pay, economic downturns, and marketing mistakes.
Best for Beginning Entrepreneurs: The E-Myth Revisited by Michael E. GerberYou save:
You might have heard of or read Gerber’s first book, The E-Myth, what Amazon has called an “underground bestseller.” The E-Myth was a step-by-step chronology of the business-building process. Gerber then followed up with a revised edition, The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It.
International Business Books Pdf
Consider it a prep course before rolling up your shirtsleeves to get to work beginning your first small business. “E-myth” is shorthand for “entrepreneurial myth,” which basically says all you need to succeed is some skill and a lot of hard work. Not so, says Gerber, and he outlines three roles that each new business owner should plan on assuming if he’s going to be successful. Gerber also traces a business’s typical lifespan, from inception to full-fledged establishment and success.
Define Small Business Management
The book is short and an easy read, so snag a copy before you start out. It’s available in paperback, as a Kindle edition or on audio CD.